Fb is taking a web page out of TikTok’s playbook. The social media big is launching an updated video participant that comes with all video lengths and formats, together with Reels, longer movies and reside movies. As a part of the replace, horizontal movies may be opened up in full-screen mode, and a slider will seem to allow you to skip forward in longer movies. Customers can even get extra “related” video suggestions on their Feed and within the Video Tab, no matter video size.
If this all sounds acquainted, it is as a result of this setup intently resembles what you may already discover on competitor TikTok. Scrolling via the app’s For You web page (or “residence” web page), you may discover a mixture of longer and shorter movies, a slider to maneuver ahead or backward and reside movies dispersed all through. TikTok has reportedly been experimenting with movies so long as 30 minutes, probably encroaching on YouTube’s territory.
Faucet on a video to tug up fullscreen mode in Fb.
Fb’s newest replace is rolling out on iOS and Android within the US and Canada earlier than finally changing into out there globally within the coming months. To tug up the participant, faucet on a video wherever in Fb’s app.
Meta, Fb’s guardian firm, is not any stranger to adopting widespread options from rivals. Instagram notably mimicked Snapchat’s stories feature again in 2016 and launched Reels in 2020 in a bid to compete with short-form video big TikTok. Now, Fb is banking on a structure that is labored effectively for TikTok, which now has over 1 billion monthly active users.
There is a function Fb is including that does not exist on TikTok: the choice to leap ahead or backward in 10-second increments. Tapping on a video brings up controls that allow you to skip ahead or return with the faucet of a button. A pause/play button can even seem.
Fb additionally says it will floor extra Reels “to satisfy the rising demand for this format.”
See additionally: This Privacy Setting Helps Keep Instagram and Facebook From Tracking You
